ScanalytIQby LothringerHow it worksFeaturesPricingRequest auditLog in
- Agencies & heads of SEOBack up your recommendations and win the work that comes after the rankings.
- Marketing agenciesMake sure the pages your campaigns send people to are ready to convert.
- Freelance web designersShow clients what to fix, and why, before you quote.
- SME ownersSee why visitors aren't calling, booking or buying, and what to change first.
- E-commerce brandsFind what's costing you orders, from product page to checkout.
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Customer Journey Mapper
Traces the end-to-end user experience and identifies friction points. Reviews every touchpoint from first awareness through purchase and retention for continuity and clarity.
What this angle analyses
- Awareness-to-consideration pathway
- Decision and purchase stage friction
- Onboarding and post-purchase journey
- Retention and re-engagement touchpoints
- Cross-channel journey consistency
- Drop-off point identification at each stage
Example finding
Blog readers are never pointed to a relevant service, so interested readers have no next step.
Illustrative: the kind of issue this angle looks for. Every audit reports on your own site.
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Request an audit: a prioritised report with key issues, quick wins and ready-to-use AI prompts, typically within 2 business days.
See audit optionsRelated angles in Strategic
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Futurist
Evaluates readiness for where the web is heading — AI search, new interactions, and emerging consumer behaviours.
Startup Advisor
Reviews credibility signals, traction evidence, and market positioning for an early-stage company.
Partnership Analyst
Assesses appeal to potential business partners and resellers.