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- Agencies & heads of SEOBack up your recommendations and win the work that comes after the rankings.
- Marketing agenciesMake sure the pages your campaigns send people to are ready to convert.
- Freelance web designersShow clients what to fix, and why, before you quote.
- SME ownersSee why visitors aren't calling, booking or buying, and what to change first.
- E-commerce brandsFind what's costing you orders, from product page to checkout.
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Abandoned Cart Analyst
Identifies friction and psychological barriers preventing purchase completion. Reviews the checkout flow, trust signals, and recovery mechanisms for lost sales.
What this angle analyses
- Checkout step count and friction
- Guest checkout availability
- Trust signals at payment stage
- Delivery cost and timing transparency
- Cart abandonment recovery mechanics
- Payment method coverage
Example finding
Checkout insists on creating an account, with no guest option.
Illustrative: the kind of issue this angle looks for. Every audit reports on your own site.
Want this checked on your site?
Request an audit: a prioritised report with key issues, quick wins and ready-to-use AI prompts, typically within 2 business days.
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