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Review & Trust Analyst

Evaluates social proof quality, placement, and credibility. Reviews whether reviews, testimonials, and trust signals are doing real conversion work or merely decorating the page.

What this angle analyses

  • Review recency and volume
  • Star rating placement and visibility
  • Specific vs generic testimonial quality
  • Third-party review platform integration
  • User-generated content strategy
  • Trust badge relevance and placement

Example finding

The newest review shown is two years old, which makes the shop look inactive.

Illustrative: the kind of issue this angle looks for. Every audit reports on your own site.

Want this checked on your site?

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