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- Marketing agenciesMake sure the pages your campaigns send people to are ready to convert.
- Freelance web designersShow clients what to fix, and why, before you quote.
- SME ownersSee why visitors aren't calling, booking or buying, and what to change first.
- E-commerce brandsFind what's costing you orders, from product page to checkout.
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Content Strategist
Evaluates content quality, depth, and alignment with user intent. Reviews the content ecosystem for gaps, duplication, and missed opportunities across the funnel.
What this angle analyses
- Content gap analysis across the funnel
- Topic cluster and pillar page structure
- Content freshness and update signals
- Thin content and duplication detection
- User intent alignment per page
- Content repurposing opportunities
Example finding
The blog covers beginner topics well but has nothing for people comparing options, the stage just before they buy.
Illustrative: the kind of issue this angle looks for. Every audit reports on your own site.
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