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Conversion Specialist

Identifies friction in your conversion funnel and prioritises fixes by revenue impact. Analyses calls to action, landing page structure, and the psychological drivers that turn browsers into buyers.

What this angle analyses

  • CTA clarity and placement
  • Landing page headline effectiveness
  • Trust signals and social proof positioning
  • Form friction and abandonment points
  • Value proposition alignment with visitor intent
  • Micro-conversion opportunities

Example finding

The main call to action sits below three paragraphs of company history, so many visitors never reach it on a phone.

Illustrative: the kind of issue this angle looks for. Every audit reports on your own site.

Want this checked on your site?

Request an audit: a prioritised report with key issues, quick wins and ready-to-use AI prompts, typically within 2 business days.

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