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Investor

Looks for traction signals, market opportunity, and investment potential. Reviews the site as a due diligence touchpoint, assessing credibility, momentum, and scalability signals.

What this angle analyses

  • Traction metrics and growth signals
  • Market size and opportunity communication
  • Team credibility and background
  • Business model clarity
  • Customer proof and retention signals
  • Vision and roadmap communication

Example finding

The site mentions rapid growth but gives no evidence of traction, such as client logos or milestones.

Illustrative: the kind of issue this angle looks for. Every audit reports on your own site.

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